Widget Embed Guide for Publishers
Step-by-step documentation on embedding Deal Monitors, Value Meters, and Comparison Widgets into WordPress, Ghost, and custom CMSs.
Widget Embed Guide for Publishers
The Comparator provides lightweight, interactive hardware value widgets that publishers can embed directly into tech reviews and buyer guides.
1. Widget Types & Use Cases
| Widget Type | Ideal Article Placement | What It Displays | Preview Link |
|---|---|---|---|
| Deal Monitor | Product Review Cards | Live lowest market price, stock status, 30-day price trend | View Demo |
| Value Meter | Conclusion / Verdict Section | Algorithmic $0-100$ Value Score gauge relative to market | View Demo |
| Versus Comparison | Head-to-Head Comparison Articles | Side-by-side spec comparison table & winner verdict | View Demo |
2. Standard iFrame Embedding
Paste the standard responsive iFrame code directly into your article editor HTML block:
<!-- The Comparator Deal Monitor Widget -->
<iframe src="https://thecomparator.tech/static/embed/deal-ryzen-7-9800x3d.html"
width="100%"
height="450"
frameborder="0"
scrolling="no"
loading="lazy"
title="AMD Ryzen 7 9800X3D Live Price & Value Score">
</iframe>
3. CMS Platform Specific Instructions
WordPress (Gutenberg Editor)
- Add a Custom HTML block inside your post editor.
- Paste the
<iframe>snippet above. - Save or publish your article.
Ghost CMS
- Click the
+icon in the Ghost editor and select HTML Card. - Paste the
<iframe>snippet.
Webflow / Custom Platforms
Paste the code inside an Embed Component.
4. Customizing Widget Parameters
You can pass URL query parameters to customize widget behavior:
theme=darkortheme=light: Force specific color scheme.currency=USD: Specify market currency.subid=your_publisher_tag: Attach your custom affiliate tracking tag.
Example:
<iframe src="https://thecomparator.tech/static/embed/deal-ryzen-7-9800x3d.html?theme=dark&subid=techblog_review_2026" ...></iframe>